Know How Corporate Events Can Help You Increase Your Brand Name Sandra HinsonMay 23, 2019Business0 Comments 0 Customized promotional gifts for businesses and corporations help build and market products and brands. When you go to a trade show or have a special event giving away a customized promotional product increases brand awareness. Reasons to Use Custom Designed Products Gifts build your relationships with customers and vendor. People love receiving free gifts that can be used in the office or at home. Pens, mugs, clothing, gardening tools, glassware, and tote bags are examples of gifts that consumers like to receive. Every time they use the product, they will be reminded of your business. Using gifts with your company name and phone number really advertises a brand. When you add your location and phone number this makes it easy for customers to contact you. They are a cost-effective way to advertise your business. Many custom gifts can be made in large quantities for a low cost. Promotional gift build loyalty to your products, services, and name brand. They create a positive experience for customers and business associates. They increase sales by serving as an advertising tool. Often customers refer friends and family to businesses they use. Using promotional gift with employees builds good company relations. They can be used as motivation to reach company goals and to motivate employees to performa. There are many different types of custom promotional and corporate gifts that businesses use to market their products and services. Companies like Custom Gear Australia provide a large variety of custom gifts to choose from. Overall customized gifts are free advertising and marketing for your products and services. They provide a way to learn what your customers like and don’t like. Planning Business Events with Promotional Gifts When event planners use a promotional product they should choose simple and conventional products. Try to choose gifts that people can use in the office or at home. A pen, tote bag, umbrella, mug, pencils, water bottles, or hats are all practical products to use. Design the products to stand out with decorative designs and printing. Use the company logo on the product and customize it to the theme of the event. Tote bags will be a good choice for a summer picnic or barbecue. Customers carry them when going out in the warmer weather to the beach or parks. They are lightweight and easy to carry. Add some color to your products and stay away from black, grey, and white only. Some of the most popular gifts given by companies are food and beverage items, pens and calendars, high tech accessories that are easy to use. When choosing promotional gifts set a budget that your company can afford. Popular corporate gifts for employees and business associates are fitness bands for workouts, a power bank for charging phones, cameras, and handheld equipment, or calculators and a lined pad. These gifts are appropriate for events that recognize employees or business associates. When planning to use promotional products for trade shows and conferences less expensive items can be made in larger quantities. Key rings, bookmarks, tote bags, promotional toys, and packaged candy works well. Always consider the group or event the gift is aimed for. Trends in Promotional Products Many companies design products with a retail look and message. For example, if a company makes bikes they might design water bottles with the company name and a slogan. Clothing companies are focusing on labels and embroidered patches. Bright colors with promotional products attract your customers and vendors attention. When giving gifts to impress the client gift sets make a big hit. Manicure sets, pen sets, wallet and key chains, office supplies, cosmetics, or foods packed in bags or boxes. Keep 2019 business trends in mind when using promotional products for special events and trade shows.